A photo taken by Michael Pollan in this article. |
Drought, Corn and Food Prices
The
devastating drought that we’ve seen this summer (particularly in the
Midwest) has certainly stirred the headlines - with some reports
claiming we’ll see a dramatic increase in food prices, while other
reports claiming just a small uptick. My guess is that more and more
shoppers will be entering your store concerned and perhaps fearful about
rising food prices, and looking to you for some answers, or at the very
least, a little bit of wisdom and comfort on the issue. While this
article is not intended to be a proclamation on what exactly will
happen, there are some pretty solid indicators we can look at that can
help you as you have these conversations with your customers. To that
end, here are a few key points to keep in mind as you talk with your
customers:
-
The crop most affected by the drought is corn. Soybeans will also be
affected, but because corn matures earlier, we’re still waiting to see
how the drought affects the beans.
-
The big concern, of course, is how will food prices be affected? There
are a few considerations as we examine this. In general, the Agriculture
Department expects that grocery prices will go up about 3-4 percent
next year - just slightly higher than a normal yearly increase. The USDA
says beef prices are expected to jump 4 to 5 percent, making it among
the biggest price hikes for food. Dairy product prices are expected to
climb 3.5 to 4.5 percent, poultry and egg prices up by 3 to 4 percent,
and pork prices up by 2.5 to 3.5 percent. The USDA projects an overall 2
to 3 percent price increase for fruits and vegetables next year. That
is in line with this year’s increase.
-
The basic sweet corn that you carry in your produce department will
barely be affected. Even though it’s been dry, non-feed corn is
irrigated. Feed corn, on the other hand, is not irrigated and will incur
the most damage from the heat and drought.
-
As has been the case with droughts in previous years, products other
than meat products see very little increase in their price. However,
with meat it’s a much different story. This is particularly true with
poultry as so much of their diet consists of corn. The same will be true
for hogs and cattle raised on grain.
-
Eggs and milk will also be affected by the drought. Milk will probably
go up slightly, but not as much as beef or pork. Eggs will also go up in
price, because you’re converting corn through chickens at a very rapid
pace, and it’s their primary feed ingredient.
- Many conventionally grown packaged foods (and even foods that are called natural) contain corn - most of which is not irrigated, meaning it was affected by the drought. Although 80-90 percent of conventionally raised packaged foods contain corn, it’s often such a small percentage of the ingredients in the product, that even a significant increase in the price of corn, will only add pennies to the cost of the packaged product.
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